The Runaway Pub

Swipe

Mongoose

The Runaway Pub

Connecting cutting edge sportswear with long distance runners in an environment at the beating heart of every community, the pub.

We helped Mongoose activate and launch New Balance's sponsorship of the London Marathon, creating a classic British boozer in the heart of the city.

We transformed a central London event space into an authentic pub, creating a multi-functional space to connect runners, hold pop-up events and for New Balance to use as a hub during the 100 day activation.

BEHIND THE SCENES

100

Open for 100 consecutive days

"The entire activation was a huge success, thank you for all your hard work. We're already planning for pub 2.0"

Brand Manager

10,000+

Brand exposure to over 10,000 consumers

The Runaway Pub

Our Work